OWN A BFT FRANCHISE IN AUSTRALIA

Transform Your Community. Open a BFT Studio.

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BRING A LEADING GYM FRANCHISE TO YOUR COMMUNITY

 

Founded in 2017 in Melbourne Australia, BFT now has more than 300 gyms across the globe. With over two decades in the fitness industry, BFT Founder Cameron Falloon has coached elite sports teams like the Geelong Cats and Port Adelaide Power – he was also Princess Diana’s personal trainer. We bring Cameron’s training principles to our studios, no matter where our members are on their fitness journey.

 

Make fitness fun for your community by bringing BFT’s science-backed techniques, highly trained coaches, and best-in-class equipment to your area. Our group training program involves 14 distinct workouts that target different energy systems and muscle groups – so every day is always new and exciting.

WHY IN INVEST IN A BFT GYM ?

INTERNATIONALLY RECOGNIZED BRAND

INTERNATIONALLY RECOGNIZED BRAND

Gyms in 13 countries including Australia, UK, Singapore, New Zealand, Hong Kong, USA, and Spain.

<p>MULTI AWARD-WINNING GYM FRANCHISE</p>

MULTI AWARD-WINNING GYM FRANCHISE

  • 2021, 2022 & 2024 Beyond Activ Franchise of the Year
  • 2021 AFR Fast Starters Top 100
  • 2023 AFR Fast Global List - 3rd
  • 2025 Beyond Activ Boutique Fitness Business Winner
  • 2025 Franchise Industry Awards International Franchisor of the Year
<p>LARGER TERRITORIES THAN OTHER FITNESS FRANCHISES</p>

LARGER TERRITORIES THAN OTHER FITNESS FRANCHISES

Ensuring you have more exclusivity and a wider audience to attract members! 
<p>PROVEN BUSINESS MODEL WITH 7 YEARS OF GROWTH & DEVELOPMENT</p>

PROVEN BUSINESS MODEL WITH 7 YEARS OF GROWTH & DEVELOPMENT

300+ gyms & 66,000+ members worldwide and counting!
<p>40% OF BFT FRANCHISEES OWN MORE THAN ONE BFT GYM</p>

40% OF BFT FRANCHISEES OWN MORE THAN ONE BFT GYM

A testament to BFT’s winning formula
<p>INDUSTRY LEADING TECHNOLOGY. SCIENCE BACKED TRAINING PROGRAMS</p>

INDUSTRY LEADING TECHNOLOGY. SCIENCE BACKED TRAINING PROGRAMS

Innovation / future thinking / flesh / evolving

  • Elite athlete methodology accessible to the everyday person
  • Unmatched support at every stage of the process with a dedicated Franchise Manager
  • In-house education arm to upskill and retain your staff
    • Longer staff retention reduces your costs

7 STEPS TO GET STARTED

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OUR BUSINESS MODEL

 

Highly accredited coaching

Science-based training techniques
Progressive programming in 8 week blocks
Community-focused culture
Results driven through bespoke heart rate tech
8-week transformation challenges
Passport membership = All Studio Access